Henry Tajer calls for industry cohesion – egos to be left at the door

March 30, 2017 | Share this article

The advertising and media industry needs to tackle the big issues it faces as a unified team – while leaving egos at the door, says global CEO of IPG Mediabrands Henry Tajer.

New York-based Tajer, who was speaking to AdNews while over in Sydney, said it’s about time media agencies unite and address hot topics such as transparency and measurement.
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